Bad Puppy

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[For some reason, this didn’t post when it was scheduled. Sorry about the delay.]

One of the challenges of this piece was the title logo. Sometimes the title is just a matter of picking an appropriate font, but for some it’s a bit more involved than that. This is based on the Purina Dog/Puppy Chow logos. The word “puppy” was easy enough: I just needed to find a high enough resolution copy of the logo. “Bad” was a little harder. I got the “D” from “Dog Chow”, but I had to build a “B”, which (if you look closely) isn’t just a “P” with another loop added. The “A” I had to make from scratch, based on the design principles shown in the other glyphs. The serif at the top is “backwards”, but that’s because they’re backwards on the “U”.